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  • On Learning, Volume 3 : Knowledge, Curriculum and Ethics
    On Learning, Volume 3 : Knowledge, Curriculum and Ethics


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  • On Learning, Volume 3 : Knowledge, Curriculum and Ethics
    On Learning, Volume 3 : Knowledge, Curriculum and Ethics


    Price: 25.00 £ | Shipping*: 3.99 £
  • Bouncepad Faceplate Branding | Custom Print Branding for Tablet Kiosks
    Bouncepad Faceplate Branding | Custom Print Branding for Tablet Kiosks

    Bouncepad Faceplate Branding | Custom Print Branding for Tablet Kiosks

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  • Brands and Branding
    Brands and Branding

    A fun and humorous introductory book, written in Stephen Brown's entertaining and highly distinctive style, that introduces curious readers to the key components of brands and helps them to begin to make sense of them - what they are, what they do, why and how - using plenty of examples and references drawn from a wide range brands such as Amazon, Apple, Google, Gucci, Nike, Nintendo, Starbucks, Swatch and The Worst Hotel in the World. With 3,000 branding books published each year, why would you (or your students) want to read Brands & Branding? Here are seven reasons why: It’s introductory, aimed at undergraduate students or postgrads without a bachelor degree in business and assumes nothing more than readers’ awareness of high profile brands such as Coca-Cola, Microsoft and Chanel It’s indicative, focusing on the basics and thus being a more reliable revision aid than Lucozade It’s immersive, taking readers on a journey and, working on the assumption that they have smartphones or tablet computers to hand, the print text links to images, articles and academic publications to give emphasis and context where appropriate.It’s inclusive, considering articles and reports but also blogs, novels, newspapers, reviews, social media and other sources It’s irreverent – branding is not always a deadly serious business!It’s intimate, Stephen speaks to you directly and together you will pick your way through the sometimes weird and unfailingly wonderful world of brands and branding using examples rather than abstract ideas to illustrate points.It’s inspirational, celebrating the curious and successful stories of brands from Cillit Bang to Cacharel Suitable for first and second year marketing or advertising students, and for those new to or interested in branding and who are keen to know more.

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  • "Painful branding?"

    "Painful branding" refers to the process of using a hot iron or other instrument to permanently mark a person or animal with a design or symbol. This process can be extremely painful and is often used as a form of punishment or control. In some cases, branding has been used as a way to mark slaves or prisoners, and it is also used in some cultures as a form of initiation or identification. Overall, branding is a painful and often traumatic experience for those who undergo it.

  • What does 11 Branding mean?

    11 Branding refers to the process of creating a strong and consistent brand identity for a company or product. This includes developing a unique brand image, messaging, and positioning that sets the company apart from its competitors. The goal of 11 Branding is to build a strong emotional connection with customers and establish a memorable and recognizable brand in the market. It involves creating a cohesive brand strategy that encompasses all aspects of the business, from visual elements like logos and design to the company's values and mission.

  • What does router branding mean?

    Router branding refers to the practice of a company putting their logo, name, and other identifying marks on a router. This can include physical branding on the device itself, as well as digital branding in the user interface. Router branding is a way for companies to establish their identity and create brand recognition among consumers. It also serves as a form of advertising, as the branding can be seen by anyone who uses or sees the router.

  • What does no branding mean?

    No branding refers to products or services that do not have any visible logos, slogans, or other identifiable marks that associate them with a specific company or brand. This can create a more generic or unbranded appearance, allowing the focus to be solely on the product or service itself rather than the brand behind it. No branding can also be used as a marketing strategy to appeal to a wider audience or to create a sense of simplicity and minimalism.

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  • Branding For Dummies
    Branding For Dummies

    Discover how brands are created, managed, differentiated, leveraged, and licensed Whether your business is large or small, global or local, this new edition of Branding For Dummies gives you the nuts and bolts to create, improve, and maintain a successful brand.It'll help you define your company's mission, the benefits and features of your products or services, what your customers and prospects already think of your brand, what qualities you want them to associate with your company, and so much more. Packed with plain-English advice and step-by-step instructions, Branding For Dummies covers assembling a top-notch branding team, positioning your brand, handling advertising and promotions, avoiding blunders, and keeping your brand viable, visible, and healthy.Whether you're looking to develop a logo and tagline, manage and protect your brand, launch a brand marketing plan, fix a broken brand, make customers loyal brand champions—or anything in between—Branding For Dummies makes it fast and easy. Includes tips and cautionary advice on social media and its impact on personal and business branding programsCovers balancing personal and business brand developmentReferences some of the major brand crises—and how to avoid making the same mistakesShows brand marketers how to create brands that match their employers' objectives while launching their own careers If you're a business leader looking to set your brand up for the ultimate success, Branding For Dummies has you covered.

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  • Academic Branding : A Step-by-Step Guide to Increased Visibility, Authority, and Income
    Academic Branding : A Step-by-Step Guide to Increased Visibility, Authority, and Income

    Academic Branding gives academics and scholars the tools and strategies they need to position themselves outside of academia so they can reach the masses and make an impact - without the expense of a publicist.With the practices in this book, readers will build a powerful brand, become a public intellectual, and grow their audience with guidance from Dr. Sheena Howard. She’s been where you are now and she’s ready to help you grow beyond what you imagine.With Dr. Howard’s unique and thorough approach to success in the age of social media, you’ll learn how to:Reframe the way you think about self-promotion, Identify your brand archetype and create a brand statement, Reach an audience beyond academia, Build multiple revenue streams, Get your ideas (and content) to spread, Create a movement around your expertise, Land major media spots and speaking engagements. In a world where anyone who is savvy online can turn themselves into a subject matter expert, it’s important that we lift up and amplify the voices of actual subject matter experts.Academics see the world in a unique way, and the traditional entrepreneurial mindset is often in direct opposition to what they’ve learned as scientists, researchers, and professors.This guide teaches experts how to reach the audience that needs them most, building a brand and achieving financial freedom along the way.

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  • The Marketing of Academic, National and Public Libraries Worldwide : Marketing, Branding, Community Engagement
    The Marketing of Academic, National and Public Libraries Worldwide : Marketing, Branding, Community Engagement

    The Marketing of Academic, National and Public Libraries Worldwide: Marketing, Branding, Community Engagement enables readers to learn about the most up-to-date trends, as well as hands-on practices and marketing tactics taken directly from 48 highly seasoned marketing and community engagement librarians around the world, namely in Africa, Australia, Canada, Croatia, Germany, Hong Kong, Latvia and Qatar.Via a series of in-depth and semi-structured interviews, this book provides insights into successful marketing strategies librarians can use to encourage donors and patrons to understand that their libraries are a great choice for fulfilling information needs, recreational interests, intellectual pursuits, and more. This book contains 45 interviews with academic, national and public librarians from 19 different countries and territories.So many voices! The focus is on the librarians themselves who have played an important role in the marketing and branding of libraries and have designed the processes to engage communities.What is intriguing to the reader is just how far the attitudes and perceptions of librarians affect the salience and achievements of any marketing practice in the library.These attitudes and perceptions fall out of the interview conversation and onto the page." International Journal of Education & Literacy Studies

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  • Knowledge and the Future School : Curriculum and Social Justice
    Knowledge and the Future School : Curriculum and Social Justice

    Written at a time of uncertainty about the implications of the English government’s curriculum policies, Knowledge and the Future School engages with the debate between the government and large sections of the educational community.It provides a forward-looking framework for head teachers, their staff and those involved in training teachers to use when developing the curriculum of individual schools in the context of a national curriculum.While explaining recent ideas in the sociology of educational knowledge, the authors draw on Michael Young’s earlier research with Johan Muller to distinguish three models of the curriculum in terms of their assumptions about knowledge, referred to in this book as Future 1, Future 2 and Future 3.They link Future 3 to the idea of 'powerful knowledge' for all pupils as a curriculum principle for any school, arguing that the question of knowledge is intimately linked to the issue of social justice and that access to 'powerful knowledge' is a necessary component of the education of all pupils.Knowledge and the Future School offers a new way of thinking about the problems that head teachers, their staff and curriculum designers face.In charting a course for schools that goes beyond current debates, it also provides a perspective that policy makers should not avoid.

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  • What does "Handy ohne Branding" mean?

    "Handy ohne Branding" is a German phrase that translates to "phone without branding" in English. This term refers to a mobile phone that is not tied to a specific carrier or network. It means that the phone is not locked to a particular network and can be used with any SIM card from any carrier. This gives the user more flexibility and freedom to choose their own mobile service provider.

  • Can you pierce with a branding needle?

    No, a branding needle is specifically designed for branding, not piercing. Branding involves burning a design or mark onto the skin, while piercing involves creating a hole in the skin for the insertion of jewelry. Using a branding needle for piercing could cause unnecessary pain and damage to the skin, and it is not a safe or appropriate tool for piercing. It is important to use the correct tools and techniques for each specific body modification procedure to ensure safety and proper healing.

  • What is the branding of Vodafone phones?

    Vodafone phones are branded as reliable, high-quality, and innovative devices. The branding focuses on providing a seamless and connected experience for users, with a strong emphasis on connectivity and communication. Vodafone phones are also known for their sleek and modern design, as well as their user-friendly interface. Overall, the branding of Vodafone phones aims to position them as a trusted and cutting-edge choice for consumers.

  • What is the branding of the unknown pony?

    The branding of the unknown pony is a stylized letter 'M' with a horseshoe incorporated into the design. This branding is likely unique to the specific ranch or owner of the pony and serves as a form of identification. The branding is a common practice in the equine industry to help distinguish and track ownership of horses and ponies.

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